Track Racing Events

With five indoor Velodromes in the UK that can host significant spectator led events, the expertise currently available to promote events in the UK is quite small. There are some very competent and skillful promoters in the UK, who do not currently promote track events.

British Cycling, Face Partnership and Madison Sports Group organise and promote events that other current British promoters may not aspire to, but there is a great opportunity for British Indoor Velodromes to host exciting track events that will attract spectators who have previously been to a World Championship, UCI Track World Cup or Revolution UK Cup or Champions League meeting or the Six Day.

In early 2017, the only big meetings in the UK are the BC National Track Championships in January, and the Omnium Championship in February and yet the winter track season doesn’t finish until the Track World Championships which is mid-April in 2017.

Velodream have a number of ideas and formats for track events, ideally delivered at Derby, Glasgow, London, Manchester or Paris Velodromes. These include never seen before races, that have proved successful with elite riders in training at Manchester Velodrome, and some new variations on traditional races that will have never been seen by a crowd before.

Draft budget templates are available to support a particular themed track meeting, or there may be new ideas that Velodream can help develop.

Velodream have assembled a team of experts to deliver these events, covering these services and skills:

Brand building, display and marketing, Communications, Choreography, Commissaire and officials Management, Filming/CCTV, Language/Foreign visitor liaison, Lighting, Music Direction, Press and Media Liaison, Print and programme media, Race technology, Sound Direction, Spectator Communication Technology, Street Theatre, Ticketing, Website & Social media management.

velodream track events
Image Courtesy of Crankphoto

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